What started as a passion project, our in-house component brand PINND, has become an exciting, rapidly growing part of the business. Under the PINND brand, we design and manufacture a range of premium mountain bike and e-bike components.

Our first product to market was the CS2 pedal, which was designed and precision engineered to withstand the toughest mountain bike trails and conditions. Secondly, our range of e-bike cranks which are manufactured from 7075 T651 anodised aluminium and have been praised for their stiffness and durability by customers and reviewers.

Our next project, that is due to be completed in 2026, is a full hydraulic brake system that will offer exceptional braking power and modulation. As we add new components to our catalogue, we aim to grow in domestic and international markets and increase our influence within the ever-dynamic cycle and e-transport sector.